Nerve Renewal Neuropathy Clinic
From brand new to 12 locations in 5 years: building a category-leading neuropathy clinic from zero
Overview
Nerve Renewal Neuropathy Clinic is a co-founded venture where Optimized Zen owns the entire marketing engine. We launched the brand from nothing and scaled it into a multi-location operation that's now one of the most established neuropathy therapy providers in its markets.
The Challenge
Launching a brand-new specialty clinic with zero brand recognition, no patient base, and no marketing history, in a therapy category most people have never heard of, then scaling it across multiple locations. Most agencies have never built a healthcare brand from scratch with skin in the game. As a co-founder, Jimmy carries the same upside and risk as the operators Optimized Zen serves, which shaped every decision we made.
Our Solution
We took full ownership of marketing and strategy: Google Ads, Facebook and Meta advertising, organic social, website development, complete branding from the ground up, HIPAA-compliant patient communication, analytics infrastructure, plus TV and radio media planning recommendations. Every system was built to be repeatable so each new clinic location could launch with a proven playbook on day one.
The Results
Nerve Renewal scaled from a single brand-new clinic to 12 locations in 5 years and now generates 9,000 patient leads per year through the marketing engine Optimized Zen built and continues to operate.
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62% revenue growth in 3 years for an independent insurance agency, not counting policy renewals
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